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Omron, IMA and Heart Care Foundation join hands to check growing incidences of hypertension

Bhubaneswar, December 10, 2018: Moving ahead with its vision “Healthcare @ Home”, Omron Healthcare India has joined hands with Indian Medical Association (IMA) and Heart Care Foundation of India (HCFI) to create awareness among the masses and healthcare professions about the need for regular monitoring of blood pressure at home.

According to various studies, one-third of India’s population suffers from hypertension and more than 60 percent of them are still unaware of it.

“Indicated as one of the key lifestyle diseases, it is well evident that hypertension leads to life-threatening cardio-vascular disorders if not treated well,” said Kazunori Tokura, Managing Director, Omron Healthcare India.

Omron aims to contribute to the challenge by partnering with the right stakeholders who are looked upon as trustworthy associates by the masses as well as medical practitioners to propagate the importance of blood pressure monitoring as a key part of the overall management of the malady, said Tokura.

The initiative has already started working in this regard by rolling-out many joint activities pan India such as organising health camps providing a platform for holding dialogues with the medical fraternity, on the myths prevailing around home BP monitoring, and free check-ups; disseminating mass communication on the importance of managing blood pressure as one of key vitals for almost all non-communicable diseases and substantiating the utility and efficacy of digital home BP monitors.

Dr Ravi Wankhedkar, national president, IMA and Dr KK Aggarwal, president, Heart Care Foundation of India reiterated that hypertension is one of the most significant silent killer amongst Indians.

The number of hypertensive people is expected to touch 214 million by 2030 or so. 

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